
Marketing Straegy & Brand Management - Sanofi Aventis
immaculate have undertaken a wide range of projects with highly successful results for Sanofi - one of the worlds leading pharmaceutical companies. Projects have covered treatment areas including: Bi-Polar, Schizophrenia, Urinary, Insomnia and Cardiovascular.
One product's campaign in particular, Stilnoct a sleeping drug, far exceeded the client's targets and expectations. The campaign was a great success with a direct mail response of over 24% from a cold list, leading to a sharp upward U-turn in sales and return on investment figure of over 1000%.
It also picked up a string of national and global awards including a Royal Mail Direct Marketing Association Prize.
“when it comes to creativity, immaculate win hands down! Their ability to think outside the box’ gives them the edge in providing innovative and effective marketing solutions”
Lisa Hansen
Group Marketing Manager - Sanofi-Aventis